Tuesday, May 11, 2010

The Beginning Of The End: The Failing Experiment Of The NBA In Utah

As a once devoted fan, now a simple observer of the Utah Jazz, Salt Lake City’s unlikely NBA franchise, I couldn’t help but bear witness to their most recent and unceremonious exit from the playoffs at the hands of the much hated and much higher profile Los Angeles Lakers. As recent custom would have it, the Jazz went down with little resistance; four straight games in what would ideally have been a best of seven series. Once again Jazz fans are forced to reevaluate the team assets a few weeks earlier than they had hoped and must now convince themselves that perhaps we'll get 'em next year, drawing hope from what has emerged as an insane and seemingly inexhaustible supply of "we'll get 'em next year"s. Some fans are contrite in their denial following our perennial dismissal from the party, suggesting that perhaps some harder defensive play and maybe a few key moves in the off season might be just what the doctor ordered to finally get past those pesky, talent-rich teams out west. Less grounded fans exhibit their denial by concocting what-if scenarios; hair-brained schemes that somehow incorporate the miraculous acquisition of a big-name/big-game free agent that could never possibly come to fruition, with some theories so far-fetched that they teeter on the edge of sports science fiction. The entire culture here in Utah has a rich history of powerful denial. A denial so long carried and engrained into this valley that you can almost feel it in the air as you come off an airplane. That same denial has permeated the Jazz since the end of the era in which they made two unsuccessful trips to the finals against the Bulls. The time for them to address the encroaching realities of owning a National Basketball Association team in today's market may be irreparably past due and the once sturdy ship of the Utah Jazz basketball franchise is beginning to show serious cracks in its hull.

Many people who simply don’t understand what a well-worn legacy can mean in professional sports will try to blame all the problems on the coach, inexplicably arguing that the only logical solution is to somehow replace a Hall of Famer; a man who is himself responsible for so much success that he couldn’t possibly be responsible for this sort of protracted failure. The reality is that there is no coach who will appear from out of the darkness and confusion, offering his or her coaching services to this franchise, bringing forth great players two by two and earning wins in unfriendly arenas from coast to magnificent coast. If there were, everyone would be scrambling to sign them for more money than our pallid little team could ever dream of borrowing. The coach here, coach Jerry Sloan is a no-nonsense, results-driven, old-school-son-of-a-bitch when it comes to basketball and a goddamned legendary figure who should be treated as such. Coach Sloan has more than earned the right to say when he's done. Besides, divorcing yourself from the longest tenured coach in professional sports before he's ready to hang it up is, if I may use sport-flavored lingo, bad fuckin' luck, my friends, and will only serve to hasten the process of franchise collapse. The problem for this franchise is far more entrenched and complex than a standard personnel problem.

The Utah Jazz franchise has historically had difficulty attracting high quality free agents. Although the money was there, the fact that the whole Utah lifestyle isn't as attractive to NBA players as say, a New York lifestyle, L.A. lifestyle, Miami lifestyle, etc. has become impossible to ignore in this particular market. In the current NBA talent climate, the only way for the Jazz to address the problem head on is by accepting the problem, admitting the problem exists and finding the most delicate way to spin the news when they finally contact the owners of Key Arena and the city of Seattle to discuss lease options. The truth is that Seattle is NBA hungry following the loss of the Supersonics to Oklahoma City and their downtown facility is both available and game-ready. From a purely historical standpoint, it doesn't require any stretch of the imagination to suggest that newly minted, carefully pressed Sonics jerseys could be hanging in the lockers of their new home by 6:00 AM tomorrow morning.  

The sad reality is that the down home folks in Utah may be seeing the beginning of the end for their Jazz in Utah. The Jazz spent more money this year than ever before and saw no marked improvement against the team to beat: the L.A. Lakers. Not wanting (or able) to pay the luxury tax, the Jazz will fair no better next year and could very well miss the playoffs without the presence of a serviceable big man in the low post. The team’s inability to sign big-name free agents leads to fewer wins and the retention of former top level draft picks grows more difficult due to the constant lure from larger, higher profile  cities that are willing to pay them the same amount, if not more, to play there. Because of this, the Utah Jazz will likely remain in the lower tier of good teams in the NBA. The Lakers clearly are in a different class. They're one of a handful of elite teams at the professional level. They're a storied franchise and one that will always have more to offer both prospective draft picks and free agents alike. If we were able to cultivate our own gritty, pro-ready basketball talent here in Utah; the sort of players who are satisfied to remain safely on Utah soil and willing to stay and play within the familiar confines of this environment, we surely, surely would. But if players are being imported from anywhere other than the furthest reaches of eastern Europe, the undeniable truth is that players are very likely going to be more interested in a city with a more culturally diverse populous, a higher level of national exposure and at least one worthwhile place you can grab a decent bite to eat after midnight that doesn't offer a gigantic laminated menu.

Utah is beautiful place. The high desert up here in Salt Lake City has exhibited some of the most beautiful sunsets I’ve ever seen. The city and surrounding communities surely have what it takes to attract world-class skiers, snowboarders, climbers and virtually any individual sports discipline where training at altitude is an advantage. But the undeniable truth is that Utah simply cannot offer a lifestyle conducive to attracting the vast majority of basketball players at the professional talent level, and have a clear history of never having signed a legitimate all-star free agent. An NBA franchise can no longer grow or remain competitive with the elite teams of the NBA from within the environment that is Salt Lake City. It should reluctantly be accepted that fans of what the Utah Jazz used to be should probably begin to expect their relocation within the decade.

18 comments:

  1. Great piece, I totally agree.

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  2. The Jazz have made it to the playoffs 24 out of 27 years. So how is that a failed team? The Jazz have a lottery pick this year and own the rights to one of the best players in Europe who is available next year (Ante Tomic). So the way I see it the Jazz are only going to be getting better. And they don't need to sign big names to do it.

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  3. Great piece. I agree. The Jazz cannot be winners and in 2 years, D. Williams will bolt in free agency. 2012 is not that far away. Also, I agree that the Jazz will never be more than average. To win a championship would require a luxury tax for a couple of years, attracting key players here (as you mention, outside of Boozer they haven't attracted a major player) and then 3 to 4 years of rebuilding. In this market that would mean huge revenue loss with seats and boxes not being sold to the fans who are fans only if your winning. The Miller family should move or sell the franchise and I agree, move it to Seattle. Again great piece.

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  4. So you are saying because the jazz cant beat the lakers they are a failed experiment and should relocate? Well I guess every team in the NBA should relocate then... starting with the clippers. It wasnt that long ago that the Jazz owned the lakers, should the lakers have moved cities? The knicks suck as well(much worse then Utah, and pretty much always have sucked worse then the Jazz) yet they play in the biggest city in America.

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  5. My kid came home with a B on his report card. I guess I should get rid of him and send him to another family.

    You mentioned Miami, New York, and Los Angeles. What about Cleveland, Oklahoma City, San Antonio, Minn/St Paul, Milwaukee, Oakland, Charlotte, etc. Do you really think these places are more desirable than Utah? I have lived in four of those cities, I am an African American Male, 35 Years Old, and I would chose Salt Lake City in a second. You are ignorant.

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  6. Seattle?? Great Idea! Not!!

    They couldn't even put 10K fans in the seats when they were winning. No community support for the team.

    There is a reason there is not an NFL team in LA and there is one in Green Bay.

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  7. Give me a break, people have been saying this since the Stockton-to-Malone days. Yeah, some players don't want to live in SLC....good, I wouldn't want to watch a team with players like that anyways. Look at the Denver Thuggets, they have the big names, where has it gotten them? No where. 3 other teams got swept in the second round this year, are they going to have to relocate also? What about all the teams that lost in the first round or didn't even make it to the playoffs. That is going to be a lot of relocating. Maybe all the cities should just trade teams, like musical chairs. You are obviously just an observer and not a real fan of the sport, nor have much knowledge about the league. Reading this was a waste of time. Why am I wasting my time on this comment?

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  8. They Jazz have one of the most loyal fan bases in all of sports. I understand this is a small market, but butts are in seats every game. What else can you ask for?

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  9. I am an huge Jazz fan and enjoy watching them every year. Of course I’m disappointed that they didn’t beat the Lakers but move or sell the team? You obviously miss the impact the Jazz have on the community and don’t understand what it is to be a fan. I guess conferences who are not part of the BCS should close down their football programs because they really don’t have a chance to win a national championship. Right?

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  10. You are sorta correct, NBA players dont want to move here because there is too many Mexicans and not enough black ghetto clubs to get their thug on at. That is what you are talking about right? When you speak of culture you are not speaking of art and cuisine, correct?

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  11. I have been a Jazz fan for twenty-five years. I have felt the same way you have for over ten years. You are absolutely right. Utah is a place for white Mormons period. What do you think that culture is like for someone who grew up on the streets of any major city. Sloan and his system are the only reason the Jazz have one so much and the stupid Mormons in Utah crucify him for it.

    Greg Miller is just like his Father and they have both been on record saying they will Keep the Jazz in S.l.c. as long as they are economically viable. In other words, just like any good Mormon, as long as they make a profit. Once Dwill bolts the franchise will go bankrupt.

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  12. Readers,

    Many of you have mistaken my observations and feelings of what the future holds for Utah's beloved Jazz for somehow advocating for just such a move. Please be clear that I don't want them to relocate and feel that it would be a terrible tragedy for this community to lose something they've called their own for so long.

    But between my birth in Utah, departure in 1994, and my return in 2003, I lived in Seattle where the Sonics made a very similar run at an NBA title, with their two super-stars of the day, Shawn Kemp and Gary Payton. Following their failure(s) to unseat the Bulls, they began to fall apart. Mr. Sonic, Nate McMillan retired and Shawn Kemp, out of shape and out of gas, was traded away while Payton followed Karl Malone to LA in search of what had always eluded the both of them. Seattle suddenly found themselves at a crossroads with a very young squad and little to look forward to in the immediate future as they tried to cultivate the talents of Rashard Lewis and Kevin Durant. During this time, the team was purchased by Howard Schultz, founder of Starbucks, the Seattle mega-corporation with deep ties to the city. Howard Schultz was proud to have purchased the franchise and he told the people of Seattle that he would own the Sonics if they were to remain a sound investment. But with the loss of their core and facing the obvious need to rebuild, the Sonics fell on hard times and wins were not coming in bunches. Schultz then began to look for buyers. He was once quoted in the paper that he wouldn't sell the team to anyone wanting to relocate...

    I don't want the Jazz to relocate, but I've seen this once before and the eerie similarity between the two clubs is difficult to ignore. Yes, the Jazz puts people in the seats. But for how long? Will people continue to come to the games as they begin the process of rebuilding yet again? Will people sit through a string of 41-41 seasons? Nothing is certain. But I would be remiss if I didn't go with my guts and throw it out there that I think the Jazz are doomed to suffer the same fate.

    As far as the "ghetto clubs" post is concerned. It isn't about clubs and the thug life. It's about variety. There are more options in major cities. Younger NBA players are generally a high-profile bunch and feel that they would gain greater exposure from playing in a larger market or, with a mid-market club with a legitimate chance to win multiple championships.

    No, dude. It isn't about black and white or clubbin' n' thuggin'. It's about winning basketball games and I fear that the Jazz are tipping in the wrong direction.

    Thanks for all of your comments.

    -D.

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  13. This article is stupid. Jazz are in the top five in attendence every year. Only the Lakers have been to the playoffs more times in the last 25 years then the Jazz. There are a lot more teams in the NBA in a lot more trouble then the Jazz.

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  14. One thing you're not taking into consideration is the area's vast growth. Utah was the fastest growing state in 2008, second in 2009, and is always in the top 5. The Wasatch Front adds 50,000 people ... a year! Everyday it's more diverse, every year the market is bigger, and the notion of nobody wanting to play here is fading. Boozer initially committed to Cleveland, remember? A week later he had a long term deal with the Jazz.

    Basketball is the most team oriented game, and teamwork beats out talent. Mix the two together and you have a winner.

    Utah is a great sports town and SLC is a great sports city. Look at the Universities, look at Real Salt Lake, and look at the Jazz.

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  15. Just to give you an idea of Salt Lake City's growing market presence, the city now boasts the 30th largest market in television for America. Cities below SLC include Kansas City, Las Vegas, San Antonio, Milwaukee, and Cincinnati. http://www.tvb.org/rcentral/markettrack/us_hh_by_dma.asp

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  16. We beat the Nuggets in the playoffs and they had homecourt, don't worry we will always have "butts" in our seats, we aren't bandwaggon fans like you and most Lakers fans, we are true to our team and always will be. I also feel the small market excuse is going the way of the buffalo, Utah is growing faster then any state, the alcohol laws are changing, there is much more to do and many more fans. Good luck with your bandwaggon, true fan here.

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  17. If we readers have mistaken your intentions, Mr. Allred, then you didn't do a very good good job of communicating. Now to your point: The fact that you saw this happen in Seattle doesn't mean you will see it happen in Utah. It already had one chance to transpire. If your thesis were correct, the team would have already bolted in the aftermath of the Stockton-Malone era.

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